Sponsorship Opportunities

Gold (Spend over $20K)

Includes: 1 full page ad in show guide, recognition on signage and website, logo on entrance unit, floor sticker outside of your booth

Silver (Spend over $10K)

Includes: ½ page ad in show guide, recognition on signage and website, logo on entrance unit, floor sticker outside of your booth

List Rental

Pre-Show: $1,200/per use

Post-Show: $1,000/per use

Email sent out on your behalf to NPE attendee database. You provide the HTML.

Website Advertising

Ad Unit Size (Pixels) One Month Three Months
Top Banner 728x90 $2,000 $1,500/Month
Inline Banner 728x90 $1,500 $750/Month
Bottom Banner 728x90 $1000 $750/Month

Hotel Reservation Sponsorships

Landing Page Sponsor: $3,000 (1 Available)

Every attendee that books through our hotel site will see your logo on the NPE landing page. Image: 120x90 pixels, sponsor to provide logo. One Sponsorship available.

Reservation Acknowledgement Email: $2,000 (4 Available)

Once attendees book their hotel room, they receive a confirmation email for their stay. 4 sponsorship slots available on confirmation email. Image: 120x90 pixels, sponsor to provide logo

Show Guide Advertising

Deadline for artwork: December 18th


Center Page Spread: $2,100
8.125”x11” Bleed

Back Cover: $2,100
8.125”x11” Bleed

Inside Front or Inside Back Cover: $1,800
8.125”x11” Bleed

Full Page: $1,300
8.125”x11” Bleed

½ Page Horizontal: $900
7”x4.875” Trim


Preview Night & Party: $7,500

Sponsor NPE’s Preview Night and get the party started. Attendees will enjoy complimentary beer and snacks while they preview the show floor and watch the Pavement Awards ceremony.

Exhibit Hall Material Distribution: $3,000

Representatives from your company will be at the front of the exhibit hall entrance to hand out your company literature to attendees when we open the doors to preview night, Weds. 4:30pm.

Sponsor may have a maximum of 2 employees at the entrance during exhibit hall hours to hand out printed marketing pieces or items. Sponsor must stay off of the exhibit hall floor and may not block or impede traffic flow. Sponsor must be stationary at entrance to hall. Standard rules of engagement apply – if attendee doesn’t want to engage with staff members, then they must move on to the next individual.

Exhibit Hall Event and Promotion: $2,000

Let us help you promote your exhibit hall activities during NPE! Plan on ordering F&B from Levy? Bloody Mary Bar? Beer and Popcorn? We will help promote to all attendees via social channels, signage at the show, and attendee emails.

Badge Sponsor: $2,600

Have your company logo conveniently displayed on all attendee insert: badges. Sponsor to provide logo.

Official Show T-Shirt: $2,000 - SOLD

Sponsor to provide 500 branded t-shirts to giveaway to the first 500 attendees. Shirt will include company logo as well as National Pavement Expo logo.

Show Bag Sponsor: $3,600 

Spread your message to each corner of the show floor as the Show Bag Sponsor. Your bags will be distributed to attendees. Production and delivery are the sponsor’s responsibility. Recommend 3,500 bags

Promote your Brand stage: $750

Promote your brand to NPE attendees. 3, 15 minute sessions available on Thursday on the Pavement Awards stage. 12, 2, 4pm slots available. NPE will promote your participation.

Opening/Closing Announcement: $2,000

Purchase the right to make the opening and closing announcement on Weds, Thurs, or Fri. A great way to promote your brand! Announcement can be 1 minute long. (Announcement must be pre-approved by show management)


Floor Graphics: $500

Another attention-grabber. Lead attendees to the registration area with mega-sized 4’x4’ printed floor graphics. Production/labor costs apply.

Hallway Jumbo Panel Sponsor: $4,000

Guaranteed to grab everyone’s attention! Promote your brand with 4 jumbo 48” x 96” vertical curved panel signs in the hallway to the registration area/ Exhibit Hall entrance.

Escalator Banner: $5,000

Put your brand on banners lining the escalators at the Music City Center. Multiple locations available. Production/labor costs apply.

Bathroom Mirror Clings: $1,250

(3) 16” x 12” clings per bathroom. Multiple locations available. Labor/production costs apply.

Aisle Banner Sponsor: $4,650

Get exposure across the show floor by displaying your company logo on a special banner attached to each numbered aisle banner on the exhibit floor.

Hotel Key Card Sponsor

Get noticed by having your message on the hotel keys for NPE show attendees. Production and delivery to hotels within approved block are sponsor’s responsibility.

Lobby Column Wraps: $7,500

Make a statement by displaying your brand on 10’ column wraps in the lobby area, outside of the exhibit hall. Production/labor costs apply.


Social Media Featured Posts: $499

xpand your reach during the show with extra promotion of your booth through our featured social media posts. A photo of your booth, team and product will be posted to the NPE social media accounts

Live on Location Social Media Posts: $1,999

Reach NPE attendees and non-attendees from your booth with a live social media interview at NPE. Build your authority and tell your story straight from the show floor with this 3-4-minute live interview. The live interview will be conducted from your booth and will receive exposure on NPE social media accounts.

Beyond the Booth Video Production: $4,999

Extend the life of your trade show investment to reach more customers with a professionally produced video which highlights your company and product or service at NPE. Your five-minute video will include a demo of your product or service, interview questions with your CEO or representative, and focused footage on your booth and product.

Lanyard Sponsor: $2,850

Provide attendee lanyards for show management to distribute in the registration area to attendees. Production and delivery are the sponsor’s responsibility. 4,000 lanyards recommended.


Speaker Ready Room: $2,500

Exclusive sponsorship of the speaker ready room, which is frequented by every speaker at NPE. Sponsor will be the only promoted company within this area through the included items listed below:


  • Recognition on emails and communications to all speakers
  • Sponsor logo on signage within the speaker ready room stating “refreshments compliments of”
  • Option to provide welcome gift to speakers with sponsors branding. Items within bag must be presented to NPE for approval prior to the show

Conference Session Sponsor: $2000

Be the official sponsor of any 2020 conference session. Company logo will be printed on session handout, listed in show guide, website and mobile app as official sponsor for XX session.

Pen Sponsor: $1200

Provide the right tool for the job by sponsoring pens/mechanical pencils used by attendees during and after the show. Sponsor is responsible for providing pens/pencils. Pens/pencils will be distributed at the registration desk and in conference sessions.